It seems fitting that one of the most luxurious linen imports comes from one of the most beautiful cities in the world.
St. Petersburg, Russia is the home of Marina Wiese, the proprietor of Pure Linen, Australia’s leading brand in luxury linen wares, home accessories and linen fabrics. Russia’s climate is perfectly suited to growing flax, so linen was an everyday fabric, much like cotton is in Australia.
Marina attended art school in Russia for eleven years, on top of that she has a Bachelor of Economics and studied interior design at TAFE here in Australia. It goes without saying Marina’s extensive background and passion for good design is the reason Pure Linen has seen such success both locally and internationally.
So, why linen? It seems it was destiny, or in her DNA perhaps? As a girl, Marina’s aunt would often give her exotic linen tea towels and tablecloths. As she was leaving Russia, Marina was given a 180 year-old linen handmade linen tablecloth and runner by her mother that had been handed down from her great-great-grandmother. The tablecloth has now been framed and is on display at Pure Linen’s head office.
Marina launched Pure Linen in June 2006 bringing unique, classical and contemporary products to the Australasian market. The brand specialises in napery and bed linen that people had either never seen before or thought they’d never see again.
Dealing exclusively with Russian factories, Marina has since moved on and now deals with linen manufacturers in many other European countries including Belgium, Lithuania, France and Italy.
Their entire range consists of premium European linen fabrics and readymade linens designed in Australia, in fact 40% of their ready-made linens are proudly handcrafted in Perth WA.
Our manufacturers, who include Masters of Linen members, have won awards for `Ecologically pure and safe production’ and take special care at every step to ensure that the wonderful natural qualities of flax are maintained.
Quantities and ranges of their Australian-made products increase annually. Pure Linen manufacture exclusive collections and products for retailers and also for eco-resorts, boutique hotels, up-market restaurants, cafes, bistros and event/hire companies.
Their clients have included Government House in Queensland and the Fox Studio (Sydney) where their beautiful Ladoga table linen collection was used for the filming of the Great Gatsby!
Why Pure Linen? The answer is simple.
“Firstly we love it, but also linen is natural, organic – from the amazing flax plant, eco-friendly, biodegradable and simply beautiful and stylish,” said Marina.
You can see more reasons why they’re in love with linen on their web site HERE.
Experience the Pure Linen range at Decoration + Design 18-21 July at the Melbourne Exhibition Centre, co-located with Furnitex.
“Showcasing our gorgeous fabrics to Australasia’s leading interior designers, furniture manufacturers, architects and the hospitality industry members is important and there’s no place better than Exhibiting at D+D to achieve that,” said Marina.
“At D+D Melbourne 2013 we’ll be showing off some new colourful fabrics, some trendy and gorgeous new unusual textures and our traditional ‘Earth’ collection, but with some surprising new items.
“Our bed linen range has also been extended so look out for some secret new items.
“Of course we will be continuing to surprise our clients with our stylish table linen, again with some new items .. and much more.”
For more information or to register, visit decorationdesign.com.au
